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September Learning Lab

Increase Your Applicant Pool: Tips to Marketing Open Positions in Today’s Job Market

Categories: TAHRA Learning Lab

Presented by Nicole Morgan and Lauren Combs

Unemployment rates, employee retention and workforce recruitment don’t seem to be leaving the headlines any time soon. According to the Bureau of Labor Statistics, there were about 11.2 million jobs available in July, and like everything else in the world, COVID has changed the norms of workforce recruitment. Learn some tips from award-winning marketers on how you can remain competitive and reach new candidates in today’s environment.

At this lab you will: 

  • Learn creative ways to increase visibility for job postings
  • Learn the latest best practices for optimizing job postings
  • Identify tools to increase job applicant pools
  • Gain insights to maintain potential and new employee engagement through the recruiting and onboarding process

Nicole Morgan, APR

As reflected by Resolute’s service offerings, Nicole brings a unique, integrated perspective to meeting today’s business and organizational challenges. She leads the firm with more than 15 years of public relations and marketing experience having advised a wide range of industries including social services, healthcare, transportation, retail, technology and finance.

Nicole’s work and community involvement have been recognized with several awards such as the Tulsa Regional Chamber’s Young Entrepreneur of the Year, Tulsa 40 from the Tulsa Business & Legal News, Professional of the Year and Young Professional of the Year from the Public Relations Society of America Tulsa chapter and numerous PRSA Silver Link and IABC Bronze Quill awards. She is also Accredited in Public Relations through the Public Relations Society of America.

Lauren Combs

As Resolute’s Digital Strategist, Lauren is passionate about helping clients develop highly targeted digital marketing strategies for successful campaigns. She knows the importance and value of standing out in a digital space and helps her clients amplify their content to reach their goals. 

From campaign optimization to analytic reports, Lauren brings an expansive knowledge base of all things digital marketing to the team. She’s mastered Google Ads with certifications in Search, Display, Video and Measurement.

TAHRA is recognized by SHRM to offer Professional Development Credits (PDCs) for the SHRM-CP® or SHRM-SCP®. This program is valid for 1.50 PDCs for the SHRM-CP or SHRM-SCP. For more information about certification or recertification, please visit shrmcertification.org.

This event is approved for HRCI credits

This Program has been approved for 1.5 HR (General) recertification credit hours toward aPHR™, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®).

The use of this official seal confirms that this Activity has met HR Certification Institute's criteria for recertification credit pre-approval.

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September 29, 2022 | 2 - 3:30 p.m.

Registration Ended

Zoom Meeting
Tulsa, Ok